
Believe it or not, most of the retail repeat clothing designs you see in stores were first born of an individual sewer’s hands. Yes, a seamstress/sewer/sewist was hired to construct the first “sample garment” to insure a pattern would fit thousands and thousands of consumers who bought the designer’s line of clothing. The pattern is then sent to an assembly line where anywhere from 10 to 50 workers perform one to three steps in the construction of a single design line all day long. My grandmother was proud to say she used to sew the double line of the right side of the finished zipper in jeans. Later she was moved to pocket insertion. What a boring and not so creative part in the making of a garment she had!
Who makes the samples (the one original garment finished from beginning to end by usually a single sewer-and sometimes very expensive to purchase, if at all available) and why is a sample maker (seamstress/sewer/sewist) so important to the clothing industry? You will have to read someone else’s blog for the answer to that question, there are people more qualified than me to answer! I just wanted to get you thinking!
I am not writing this blog to debate the sample makers and their role in the garment industry, nor am I trying to discourage shopping from retail department clothing. I am trying to arouse your curiosity, even slightly, to better appreciate the quality and different values of handmade original designed clothing versus assembly line retail repeats. I can’t compete with the popular retail giants, and I don’t try. Sure, I buy from these companies, but if I am looking for an article of clothing that I would place real value, where would I consider shopping for that special dress or outfit? Bear in mind, this is not a question looking for competitive answers, nor am I hoping for dispute. When I say real value, it doesn’t necessarily mean it costs more, is made of the most expensive fabrics, or is embellished with diamonds or boasts gold buttons. Value, in this case and in retrospect to children’s clothing design and construction, would more or less be in the eye and in heart of the consumer. If you needed a special dress for a pageant, Confirmation, fancy birthday or tea party, Easter, Christmas, flower girl, or some other special occasion or event, what do you consider when making your choice? An outfit for a portrait, recital, church event, wedding, reunion, picnic, parties, etc…you understand what I’m getting at, right? Personally, I want an outfit or dress constructed in the best quality fabric affordable, unique, well made, and something no one else has; an original design. That is where I place real value. One of kind handmade designs are priceless, especially if you are a renowned designer who constructs the garment as well. Those kinds of designers ask thousands for a single garment! Have you seen the popular design show on TV where they compete for a clothing design challenge? I would rather choose a garment designed and sewn from beginning to end by a single experienced creative sewist, than to pick from thousands of patterns born of one design hanging in department stores, especially when shopping for that special outfit and for that special little girl in my life. My daughter makes nearly everything in my little granddaughter’s wardrobe simply because she enjoys the fact that her clothing is not duplicated!
Why is it that in today’s society we still view handmade as being less than valuable? And why do some still view the seamstress as the lowly little lady peddling the foot of an old fashioned treadle machine and making clothing for her babes out of flower sacks? If you commissioned an artist to paint a portrait and after it was completed which would you choose, the original or a copy? Which do you think would be more valuable, the original or the copy?
Personally, I believe the value is in the heart and in the eye of the consumer. I know what I would choose.